Once your company’s website, email, and search strategies are in place, it’s time to move on to web 2.0 – social media. The trick is accurately deciding which components will truly enhance your company’s online presence. Social media is all about listening to your customers. Where and when do you have time to listen to your customers; and do you have the resources to join in the conversation?
Online Marketing Branch can guide your company through the maze of social media by helping to evaluate the best social media creations and placements including:
- Corporate blogs
- Forums
- Company wikis — external or internal
- Blog ghost-writing
- Freelance writing
- Widgets
- Podcasts
- Pages on social networking sites like Facebook and MySpace
- Twitter campaign management
- Social news sites like Digg and Reddit
- Video marketing
- Virtual worlds
- Word of mouth marketing
Contact Nicole Skuba for more information.
